-
Cue Health selects new chief commercial officer
Medtech company Cue Health is naming Suzanne Stone as its new chief commercial officer. -
Bon Secours responds to New York Times article regarding 'profit over patients'
Richmond, Va.-based Bon Secours Mercy Health is responding to a New York Times investigation alleging the hospital chain used a poor neighborhood to turn huge profits, WTVR CBS 6 reported Sept. 24. -
Edifecs adds to marketing executive team
Health IT solutions company Edifecs is naming David Peterson as senior vice president of marketing. -
Lasso, CMI Media run successful pilot with IMB Watson ad accelerator
Healthcare marketing and analytics platform Lasso and healthcare media company CMI Media Group shared the results of their pilot with IBM Watson to create personalized healthcare marketing campaigns. -
HealthLynked rolls out new search functions on e-commerce website
Medtech and device company HealthLynked is rolling out new search functions on its MedOfficeDirect website. -
DHR Health renames trauma center after Dr. Kenneth Mattox
Edinburg, Texas-based DHR Health has renamed its level 1 trauma center after renowned surgeon Kenneth Mattox, MD, the Monitor in McAllen, Texas, reported Sept. 20. -
3 recent hospital rebrands
Three hospitals and health systems that have announced name changes or other rebranding efforts since Aug. 20: -
Gettysburg Cancer Center changes name
Gettysburg (Pa.) Cancer Center is changing its name to Pennsylvania Cancer Specialists & Research Institute. -
Athenahealth names new chief marketing officer
Healthcare technology company Athenahealth has named Stacy Simpson as chief marketing officer. -
Albany Med to rebrand 4 hospitals
Albany (N.Y.) Med Health System unveiled a plan Sept. 19 to rebrand four hospitals, a medical college and home care agency. -
CrowdPharm spins out healthcare consulting company
CrowdPharm, a healthcare creative services company, is spinning out healthcare marketing and consulting firm Hot Iron Health, according to Sept. 16 reporting in Medical, Marketing and Media. -
6 trends changing the marketing industry, Duke survey says
From chief marketing officers using their brands to communicate a stance on politically charged issues to marketing analytics being used to make half of all marketing decisions, here are six trends changing the marketing industry, according to a Sept. 13 survey conducted by Duke University's Fuqua School of Business. -
Avera rolls out marketing campaign to fight increase in South Dakota suicides
Sioux Falls, S.D.-based Avera Health is launching an "Ask the Question" campaign to fight an increase in South Dakota suicides. -
Healthcare marketing company snags investment from Shamrock Capital
Healthcare and technology marketing company Highwire Public Relations has received an investment from Shamrock Capital for an undisclosed amount. -
Kaiser named 2022 design company of the year
Oakland, Calif.-based Kaiser Permanente has been named Fast Company's design company of the year because of Kaiser's redesign of its app and website, according to Sept. 15 reporting in Fast Company. -
LuxSci partners with Compliancy Group to provide HIPAA-compliant emails
Healthcare marketing company LuxSci is partnering with healthcare software compliance company the Compliancy Group to provide HIPAA-compliant email software to healthcare organizations. -
Many CMOs see shrinking marketing budgets, Duke survey finds
Chief marketing officers are shrinking their budgets as optimism for marketing dwindles due to the state of the U.S. economy, according to a Sept. 13 survey conducted by Duke University’s Fuqua School of Business. -
NewYork-Presbyterian's 'Stay Amazing' campaign debuts at the US Open
NewYork-Presbyterian's revamped "Stay Amazing" campaign spotlighted patients' stories at the U.S. Open Tennis Championship, MM+M reported Sept. 12. -
Top 5 universities for marketing in 2023, per US News
The University of Michigan is the top rated university for marketing, according to U.S. News and World Report's Best Colleges in 2023 ranking. -
7 hospitals seeking marketing talent
Seven hospitals or health systems recently posted job listings seeking marketing expertise.
Page 24 of 50