An Oscar gala hosted by comedian Byron Allen has raised millions of dollars for Children's Hospital Los Angeles, TheGrio reported.

Jelly Bean Communications Design, which hosted and maintained a federally funded Florida children's health insurance website, agreed to pay a $293,771 settlement to resolve allegations it provided deficient security controls to Florida Healthy Kids Corp., SC Media reported March 15.  

With the rise of generative artificial intelligence such as ChatGPT and social media platforms like TikTok, concern about the potential spread of misinformation in healthcare continues to grow. Health system leaders told Becker's they're using clinicians, social media trends and their marketing teams to drive the creation of factual content for consumers and patients.

Health system leaders told Becker's their sponsorships of Major League Soccer teams go beyond just marketing their organizations and are intended to improve the health of the communities they serve.

Livonia, Mich.-based Trinity Health is once again launching its seasonal vegetable subscription campaign for residents in Washtenaw and Oakland counties, mlive.com reported March 13.

Atlanta-based Grady Memorial Hospital is suing two baby apparel companies over their use of the term "Grady Baby," 11Alive News reported.

Hartford (Conn.) Hospital is partnering with the National Highway Traffic Safety Administration to launch a new rear seat belt safety campaign. 

Mount Sinai Solutions, part of New York City-based Mount Sinai Health System, has picked a new marketing agency to help grow its population health service for employers.

Salinas (Calif.) Valley Memorial Healthcare System is changing its name to Salinas Valley Health. 

A South Carolina hospital has rebranded and will move its EHR from Oracle Cerner to Epic after its partnership with Charleston, S.C.-based MUSC Health, The Times and Democrat reported.

Healthcare marketing budgets have declined by 8 percent to a system average of $7.6 million, down from $8.3 million the year prior, MM+M reported March 7.  

Personalized, digital tools are the future — and the now — of hospital and health system marketing, while "the days of general, mass marketing are coming to a close," said Tim Shonsey, vice president of enterprise marketing for Salt Lake City-based Intermountain Health.

New Hyde Park, N.Y.-based Northwell Health is sending 22 palettes of medical and disaster relief to regions in Turkey and Syria devastated by a 7.8 magnitude earthquake in February. 

Nashville, Tenn.-based Lifepoint Health joined an alliance, alongside 49 other organizations, aimed at providing patients with access to evidence-based information. 

St. Louis-based BJC HealthCare has released four new commercials focused on patient experiences with its health system, PRWeek reported March 2. 

Miami-based Jackson Health System has created its first fellowship program for healthcare marketing and communications jobs.

Seven health systems have signed on to be jersey sponsors for Major League Soccer's 2023 season, which began Feb. 25, Pro Soccer Wire reported.

Hospital and health system marketing leaders told Becker's they're using TikTok to reach its patients "where they are."

A campaign pointing out negative statistics and experiences at New York City-based Maimonides Medical Center, with a video even likening it to being in prison, has cost more than $1 million, The New York Times reported. But it's unknown who's funding it.

New York City-based Mount Sinai has launched a video series focused on celebrating its front-line workers.