Enloe Medical Center, based in Chico, Calif., is rebranding to Enloe Health.

Valdosta-based South Georgia Medical Center and its campuses and affiliates are operating under a new health system name, SGMC Health, effective Nov. 1. 

Ascension. Geisinger. Providence. Call them the health system versions of Beyoncé or Oprah.

New York City-based NYU Langone Health has suspended two clinicians over social media posts related to the ongoing war between Israel and Hamas.

Online networking service Doximity unveiled a new free service named DocDefender, which is designed to eliminate a physician's private phone numbers and addresses from publicly accessible websites.

Erie, Pa.-based UPMC Hamot has renamed its nine-bed pediatric unit to UPMC Children's at UPMC Hamot. 

The NHL's Los Angeles Kings extended its partnership with Children's Hospital of Los Angeles and announced a new donation of $1 million to the hospital.

Some hospitals and health systems are being criticized for what they did — or didn't say — about the conflict between Israel and Hamas, the Boston Globe reported.

Erika Bennett has been named director of marketing and brand experience of South Georgia Medical Center, based in Valdosta. 

Roseville, Calif.-based Adventist Health has acquired the naming rights to a stadium that is home to an NBA G League team.

Accenture, an IT services and consulting firm, agreed to acquire ConcentricLife, a healthcare marketing firm specializing in life sciences. 

Orange County, Calif.-based UCI Health has acquired radiation oncology centers in Orange County that were previously owned by GenesisCare, which filed for Chapter 11 bankruptcy. 

VillageMD is running an ad titled "FACTORY," which differs from the traditional norms of typical healthcare marketing, Ellen Donahue-Dalton, chief marketing officer of the company, told MM+M.

WebMD Ignite, a division of WebMD, is partnering with healthcare privacy platform Freshpaint to help hospitals remain compliant with privacy regulations in their marketing.

Providence, R.I.-based Lifespan Health and Brown University are proceeding with plans to expand their partnership and potentially change the name of the state's largest hospital operator to "Brown Health," local news outlet WPRI reported Oct. 23.  

Of all the professional U.S. sports leagues, hospitals and health system sponsorships feature most prominent in Major League Soccer.

Aleksander Barkov, who plays for the NHL's Florida Panthers, has donated more than $300,000 to Hollywood, Fla.-based Joe DiMaggio Children's Hospital, NHL.com reported.

After acquiring Iora Health in 2021, Amazon's One Medical has introduced a rebranding initiative for the senior care clinics.

Despite being the fourth largest health system in the country, CommonSpirit has the most X, formerly known as Twitter, followers among the 10 largest health systems.

Winston-Salem, N.C.-based Novant Health has extended its naming rights partnership with the NBA's Charlotte Hornets for another 10 years.