Virgin Pulse adds AI features to digital health platform

Virgin Pulse is launching a new suite of artificial intelligence-powered enhancements for its Homebase for Health digital health platform.

The AI-powered updates will help serve the company's personalization engine. The new upgrades will search through data to provide real-time healthcare recommendations, according to a May 16 Virgin Pulse news release.

"There is nothing more personal than a person's health," Chris Michalak, CEO of Virgin Pulse, said in the release. "We prioritized our platform roadmap with this in mind to advance our offering for current and future members. We've invested the capital, resources, and technology to create the most personalized platform on the market that provides support for everyday living. The numbers speak for themselves: 87 percent of members say Virgin Pulse has changed their lives."

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