This year's Amazon's Prime Day, which starts at 3 p.m. July 16, will offer deals on products sold online and food from its Whole Foods stores. Now that Amazon has acquired online pharmacy PillPack, CNBC asked experts to hypothesize what Prime Day could look like next year.
It may seem most likely that Amazon will offer discounts on prescription drugs, but some healthcare professionals think Amazon could turn to healthcare services as well.
Here is what three experts told CNBC they think Amazon's Prime Day could look like post-PillPack acquisition:
1. David Friend, MD, managing director and chief transformation officer at BDO's Center for Healthcare Excellence and Innovation: "Do a Prime Day sign-up 10 percent off for ride-sharing … I bet you there are probably millions of people like my parents right now, who cannot drive and don't want to be in a nursing home … You cannot underestimate how simplicity is so important."
2. Lisa Suennen, senior managing director for healthcare at GE Ventures: "If you could buy discounted copays — basically copay free visits in the a bundle, where ... instead of paying $15 to $20 every time you show up, you could buy a package of discounted visits … It would be interesting if you could buy that to gift to people for [things like] home care or physical therapy, or mental healthcare."
3. Vaughn Kauffman, principal in PricewaterhouseCoopers' health industries advisory unit: "Walmart's been pretty successful with their wellness days, providing free screening for blood pressure, for blood glucose." He also suggested Amazon's ability to leverage customer data could help it in "connecting the dots between how consumers use healthcare and what options could be presented."
To access the complete CNBC report, click here.