Facebook bid against Google to purchase Fitbit, sources say

Facebook is the "Party A" named in recent Securities and Exchange Commission filings revealing that Google engaged in a bidding war before securing its $2.1 billion purchase of Fitbit on Nov. 1, unnamed sources with knowledge of the matter told CNBC.

According to the SEC documents, Party A placed several bids to acquire Fitbit and its CEO met multiple times with Fitbit CEO James Park. Facebook's best and final offer was $7.30 per share, according to CNBC's sources; Google's acquisition came at about $7.35 per share.

Now that Google and Fitbit have agreed to the purchase, Facebook does not plan to continue to bid, per CNBC. Facebook and Fitbit representatives declined to issue a comment to the outlet.

Copyright © 2024 Becker's Healthcare. All Rights Reserved. Privacy Policy. Cookie Policy. Linking and Reprinting Policy.

 

Featured Whitepapers

Featured Webinars