Transforming patient engagement across the healthcare enterprise: 3 leadership insights

Technology continues to have a crucial impact on healthcare organizations, particularly in efforts to transform patient experiences and engagement.

A recent executive roundtable sponsored by Get Well at Becker's 9th Annual Health IT + Digital Health + RCM Conference focused on this issue, featuring perspectives from three leaders: 

  • Charity Dorazio, CIO, Gaithersburg, Md.-based Adventist HealthCare
  • Katie Esposito, Account Executive, Get Well
  • Michael Reynolds, Senior Vice President, Product Development, Get Well

Here are three key takeaways from their discussion: 

  1. Comprehensive digital patient engagement grows market share, improves clinical quality and deepens patient relationships. 

Get Well is a digital, whole-health platform that supports care activation and navigation, point-of-care engagement and transitions of care. It engages patients when they are hospitalized, as well as before admission and after discharge. 

"If you engage patients in the right way, it's a revenue driver," Ms. Esposito said. "When patients stay in your system, you avoid leakage and build lifelong patient loyalty."

  1. Adventist HealthCare partnered with Get Well to improve nurse rounding

In 2022, Adventist HealthCare implemented Get Well Rounds+ to gather patient information and enhance rounding at its hospitals. Rounds+ is a web-based service that can be used on iPads, mobile phones, workstations-on-wheels and more. 

With this tool, every time a nurse enters a room to round, a template pre-populated with patient information from the EHR is displayed with a set of questions. 

"We educated nurse leaders and worked with teams in huddles," Ms. Dorazio said. "Through that education, nurses didn't view Get Well as an added task. They saw the value of rounding when we showed how increased patient satisfaction scores were correlated with higher rounding rates." 

  1. Get Well enhances the patient experience no matter the setting.  

Healthcare organizations have deployed Get Well in outpatient settings like ambulatory surgery centers, cancer centers, infusion clinics and dialysis centers. They also can engage patients between encounters to fill prescriptions, schedule follow-up appointments, and point them toward SDOH resources.

"We strive to support patients wherever they are," Mr. Reynolds said. "They can use their own devices to get texts with preparation screening, read or watch content while they're in the chair and more."

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