Hospital leaders identified Oakland, Calif.-based Kaiser Permanente as a top healthcare organization in thought leadership, innovation and cost of high-quality care, according to a Reaction Data survey.
Reaction Data spoke with 285 hospital leaders about healthcare organizations' brand recognition and reputation.
Here are seven things to know.
1. When asked "What hospital organization comes to mind as a model of innovation, thought leadership, and providing quality care at a sustainable cost?" only 17 leaders responded with their own organizations.
2. Rochester, Minn.-based Mayo Clinic ranked No. 1 as a model for innovation.
3. Leaders said Kaiser offered the best model for delivering high-quality care at a sustainable cost.
4. Leaders named Mayo the top thought leader on topics related to healthcare transformation.
5. Across the combined three categories, hospital leaders (23.5 percent) ranked Kaiser No. 1, followed by Mayo (22.5 percent) and Cleveland Clinic (17.4 percent).
6. Respondents were most familiar with the brands of Mayo (46 percent), followed by Cleveland Clinic (40 percent) and Kaiser (37 percent).
7. Leaders identified Mayo (64 percent) as the hospital with the most favorable brand reputation, followed by Salt Lake City-based Intermountain Healthcare (58 percent) and Cleveland Clinic (54 percent).
Click here to download the complete report.
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