With its new patient-relationship platform, Health Cloud, the San Francisco-based Salesforce hopes to offer an electronic record-keeping system that will revolutionize the way patient data is stored, accessed and integrated from multiple sources.
The platform, expected to become available in February 2016, will tie in patient health information such as medications, allergies, insurance and medical history into a single record. These records will be accessible by physicians, nurses and other care team members who can communicate the information with one another to coordinate treatments, procedures and appointments.
Salesforce hopes to succeed where other health initiatives, such as Google's Google Health, have failed, by using the Health Cloud technology to turn patients into customers and to cement better physician-to-patient relationships, Joshua Newman, CMO for Salesforce, told Marketwatch.
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