Patient Doctor Technologies launched Doctella, a digital health studio for healthcare providers and payers, Sept. 19.
Patient Doctor Technologies developed Doctella to support providers and payers using Apple CareKit, a software framework that helps developers build wellbeing-focused mobile apps.
"The healthcare system is striving to meet patient expectations outside the clinical setting," said Adil Haider, MD, a surgeon at Boston-based Brigham and Women's Hospital. "Currently, verbal or paper instructions, a quick call from the doctor or a brief visit are considered state of the art methods for managing patients, outside a hospital or after they leave a clinic."
Dr. Haider and Peter Pronovost, MD, PhD, senior vice president of patient safety and quality at Baltimore-based Johns Hopkins Medicine and professor of anesthesiology and critical care medicine at Baltimore-based Johns Hopkins University School of Medicine, founded Patient Doctor Technologies with tech entrepreneur Amer Haider to streamline app development.
Doctella offers providers pre-built templates to facilitate the design of customized branded apps, which can also integrate forms, instructions and sensors to capture patient-specific outcomes and feedback data.
"With Doctella, providers can bypass software developers and have the power to create powerful digital interventions with zero coding or technical skills," Dr. Haider said. "This empowerment will bring the digital patient revolution we have been waiting for that we call the 'Patientization' of healthcare."