Fitbit has debuted a new activity and sleep tracker dubbed Inspire that's only available to people whose health plan or employer is signed up as a Fitbit customer, CNBC reports.
Four things to know:
1. Although Fitbit doesn't list the cost of its Inspire wearable, which it says varies by employer or provider, Fitbit claims it's the company's cheapest device to date.
2. Inspire is equipped with basic features such as heart rate, step tracking and calories burned. It is available as a wristband or a clip.
3. "These special-release trackers are available exclusively through Fitbit corporate, wellness, health plan and health systems partners and customers of their organizations, participants and members," Fitbit stated on its website dedicated to Inspire, according to CNBC.
4. One of Fitbit's target audiences for Inspire is seniors on Medicare plans. It is working with UnitedHealth to sell Inspire to UnitedHealth members in 27 states through 42 of its plans, CNBC reports.