A new ad campaign for IBM Watson seeks to highlight the supercomputer's ability to solve business problems, and in one ad, Cleveland Clinic physician Andrea Sikon, MD, discusses with Watson how to manage data overload, reports Crain's Cleveland Business.
In the ad, Dr. Sikon speaks to Watson to prepare for an upcoming patient encounter by reviewing the patient's medical record. Watson accesses the medical record, and says it compared lab results with notes on prior treatments, as well as cross-referenced the information with medical journals.
"And I get the benefit of much more data and a lot more time to plan the best treatments," Dr. Sikon responds.
Dr. Sikon, board-certified in internal medicine, is the chair of the department of internal medicine and geriatrics at Cleveland Clinic.
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