Adventist Health to pay $500K for theater naming rights

Roseville, Calif.-based Adventist Health plans to pay $100,000 annually for five years for the naming rights to a local amphitheater, the Sun-Gazette reported.

The Zumwalt Park Amphitheater would be named after the health system under a deal presented to the Tulare (Calif.) City Council on June 18, according to the June 20 story. Adventist Health would also provide on-site healthcare services including a defibrillator and staff at the 6,000-capacity concert and festival venue. The $12 million amphitheater is set to open in the fall.

"We are proud and excited to support the city of Tulare and this beautiful amphitheater at Zumwalt Park. It's part of Adventist Health's commitment to the well-being of this community, and we envision this amphitheater as a place for families to gather and enjoy a concert in the years to come," a health system spokesperson told Becker's. "We also believe in preventative medicine and are working closely with city leadership to develop well-being and health programming events at the park."

The agreement also includes the construction of an electronic billboard and "wayfinding" signs to direct visitors to the venue, the newspaper reported. The deal could take another month or two to finalize.

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