Facebook CEO Mark Zuckerberg criticized Apple CEO Tim Cook's recent comments that he "wouldn't be" in a situation similar to the one Mr. Zuckerberg has faced in recent weeks, according to CNBC.
Mr. Zuckerberg has recently come under fire after it was revealed data analytics firm Cambridge Analytica improperly used more than 50 million Facebook users' information for targeted political advertisements.
Mr. Cook criticized Facebook's collection of user data, but Mr. Zuckerberg said there are few other ways to earn profits with a free service.
"The reality here is that if you want to build a service that helps connect everyone in the world, then there are a lot of people who can't afford to pay," Mr. Zuckerberg said, according to CNBC. "And therefore, as with a lot of media, having an advertising-supported model is the only rational model that can support building this service to reach people."
Mr. Cook, whose company does not operate an ad-based model, claimed Facebook values shareholder dollars over its customers' privacy.
"You know, I find that argument, that if you're not paying that somehow we can't care about you, to be extremely glib. And not at all aligned with the truth," Mr. Zuckerberg said in an "Ezra Klein Show" podcast published Monday by Vox Media, according to CNBC.
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