78% of Americans Who Qualify for Health Insurance Subsidies Never Heard of Exchanges

Seventy eight percent of Americans who will be eligible for health insurance subsidies created by the Patient Protection and Affordable Care Act have never heard of state-based health insurance exchanges, which they would need to access to shop for coverage, beginning in 2014, according to a new survey by CVS Caremark.

Sixty percent of respondents also reported needing help in understanding healthcare insurance terms and descriptions.

"Despite all the news coverage about healthcare reform, these survey results clearly show that consumers are confused about the potential changes to our healthcare system," said Helena Foulkes, CVS Caremark executive vice president and chief health care strategy and marketing officer. "While awareness of the new law may grow over the next year as new services are put in place, consumers need help understanding the coming changes and support on how to sign up and participate in the exchanges."

The online survey included responses from approximately 1,000 respondents.

More Articles on Health Insurance Exchanges:

Health Insurance Exchanges in Jeopardy if the Supreme Court Strikes Down PPACA
HHS Awards $181M to 6 States for Health Insurance Exchanges
Health Insurance Exchange Implementation: Statuses of the 50 States

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