One in 4 people will spend at least an hour a day in the metaverse in a few years, management consulting company Gartner Inc. recently told Bloomberg. In light of that trend, many companies are adding chief metaverse officers to their C-suites, Essence reported Sept. 28.
Procter & Gamble, Crate and Barrel and luxury goods company LVMH are among those pioneering the role, which is responsible for developing and maintaining a company's place in the metaverse, according to Essence.
More than 400 healthcare patents have been filed in the metaverse as of Aug. 24.