Sparrow Health System appoints VP of marketing, communications: 3 points

Lansing, Mich.-based Sparrow Health System hired Ilene Cantor to serve as vice president of marketing and communications.

Here are three points:

1. Ms. Cantor previously served as chief communications and marketing officer at Hurley Medical Center in Flint, Mich.

2. She also has experience serving as a TV anchor and reporter at WAGM-TV (CBS) in Presque Isle, Maine; WVII-TV (ABC) in Bangor, Maine, and a morning anchor at WILX-TV10 in Lansing.

3. She holds a master's degree in strategic marketing and public relations from The George Washington University in Washington, D.C.

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