"I think that [women] make better business leaders than men," said Kip Tindell, CEO of the Container Store.
Mr. Tindell credits the Container Store's 16-year run on Fortune's "100 Best Companies to Work For" list to the 70 percent of women who work for the company.
According to a recent CNBC article, Mr. Tindell cites three traits women possess that better enable them for leadership roles.
1. Communication. Mr. Tindell believes that women have innate skills — such as empathy and emotional intelligence — that make them better communicators than men. Although less than 5 percent of females are CEOs at S&P 500 companies, Mr. Tindell believes women's communication skills are the key pillars of conscious capitalism.
2. Teamwork. "Women are a little bit more mutually supportive and mutually communicative," said Mr. Tindell. These abilities aid women in being better at working in a team. Without a content and unified workforce, a company won't succeed. Employees whose skills are beneficial in a team setting are better equipped to make their mark on the company.
3. Hire your customer. At the Container Store, a housewares company, Mr. Tindell believes every employee should help select potential candidates. He gives employees recruiting cards to hand out to customers that may make a great addition to the team. Because women buy more housewares than men, the Container Store's largely female workforce helps recruit other female employees. Mr. Tindell suggests adopting this business model. "If you hire your customer, eventually they are going to run your business," he said.