Becker's Marketing Report

To sign up for Becker's Marketing Report E-Newsletter or any of our other E-Newsletters, click here.

If you are experiencing difficulty receiving our newsletters, you may need to whitelist our new domain. Please visit https://www.beckershospitalreview.com/not-receiving-our-newsletters-check-this-guide.html for more information.

Archived Becker's Marketing Report E-Newsletters

April 25, 2024

• Johns Hopkins 'Netflix' case continues | Ascension names head of marketing | 8 health systems up for digital marketing awards | 54 CXOs to know | A look at Fla. system's rebrand

April 18, 2024

• Top 20 health systems by reputation | Amazon, UC Davis Health fight misinformation with AI | 100 best hospitals, per Fortune | 6 health system rebrands | 96% of hospital websites leak data

April 11, 2024

• Health system deletes Facebook post after closings | Top 6 health system jersey deals | Mich. system rebrands | 10 best universities for marketing | US News delays rankings

April 4, 2024

• 1st MLB stadium named for health system | NYU Langone exec fired for tweets speaks out | AI generates marketing music for Northwell | 8 best healthcare companies to work for | 68 top health systems for job starters

March 28, 2024

• $10M health system stadium deal questioned | Providence continues rebrand | 10 most trustworthy health systems | Systems ink deals with MLB's Phillies, NBA's Cavs | Leapfrog changes hospital survey

March 21, 2024

• Atrium rebrands 2 hospitals | 15 top health system workplaces | Mark Cuban, Travis Kelce among healthcare marketing influencers | Citadel CEO gives $50M to Fla. system | No more health rankings for counties

March 14, 2024

• 10-hospital rebrand | Fla. system inks $5.4M naming deal | 79 best hospitals for patient experience | Memorial Hermann renames building after $10M gift | 12 hospitals with shortest ED visits

March 7, 2024

• Northwell marketing chief slams NYU Langone suit | 100+ great hospital workplaces for women | Salesforce CEO gifts $150M to 2 systems | CHROs + chief people officers to know | 'World's most ethical' health systems

February 29, 2024

• Amazon's healthcare marketing pay | Why UHS stuck with Oracle Health | Top 43 hospitals, per Newsweek | Community Healthcare System rebrands | $1B gift at Montefiore

February 22, 2024

• Health system sued over naming rights | States ranked by hospital beds | Free speech lawsuit against Mayo gets jury trial | Intermountain inks jersey sponsorship deal | How Cleveland Clinic finds common ground with competitors

February 15, 2024

• 6 health system Super Bowl ads | Best hospital employers, per Forbes | Health system sues social media giants | New marketing chief in Mass. | Top 50 cardiovascular hospitals

February 08, 2024

• 7 'best and brightest' health systems | NYU Langone's social media controversy | Atrium inks $1.5M naming rights deal | 30 best hospitals for patient experience | Cedars-Sinai's pickleball partnership

February 01, 2024

• 8 Blue Ribbon healthcare companies | Top 5 health system brand trends | Hospital name controversy | 9 top hospitals for 15 years | Iowa hospital rebrand

January 25, 2024

• Taylor Swift and a health system | MLB to get stadium named for health system? | US News sues over hospital rankings | Best hospitals, per Money | Apple headset's healthcare 'superpowers'

January 18, 2024

• 3 health systems among best places to work | Judge lowers 'Netflix' lawsuit award | Epic's new app market | Ill. hospital rebrands | Health systems back AHA in data-tracking lawsuit

January 11, 2024

• Marketing chiefs on generative AI | Timeline of Johns Hopkins 'Netflix' case | NJ system names 1st chief marketing officer | Top digital health influencers | Will Apple's new $3.5K headset be used by hospitals?

January 4, 2024

• What is not 'optional' in hospital marketing for '24 | Sutter Health's $13M sponsorship deal | The latest in Johns Hopkins 'Netflix' case | 3 fastest-growing healthcare brands | Top health systems for company culture

December 21, 2023

• Judge delays retrial decision in Johns Hopkins 'Netflix' case | 60 chief marketing officers to know | Marketing operator pleads guilty to fraud scheme | Northwell launches ad campaign | Kaiser to lay off 79 employees

December 14, 2023

• Iowa system rebrands | 19 best-managed healthcare cos. | NY governor: System spreading 'misinformation' | 25 largest systems by hospital beds | C-suites rethink their competitive edge

December 7, 2023

• Hospitals' latest PR challenge: The Netflix doc | How marketing chiefs show their value | Why hospital names are like iPhone apps | How much Epic makes per year | Northwell sponsors Carnegie Hall